Tarte Amazonian Clay 12-hour Blush in Tipsy – Review and Swatch

Tarte Amazonian Clay Blush in Tipsy

Tipsy, tipsy, tipsy! I’ve been hearing a lot about this blush ever since I started my makeup journey. However, I have had almost nothing but bad experiences with Tarte Products and every time I swatched this in-store I was disappointed (yes!) at the pigmentation. So I put off buying it. Over, and over and over. But finally! I couldn’t take it anymore. I could always return it if it was a disaster right?

General Information:

Many of you will be familiar with Tarte’s Amazonian Clay “12 Hour” blushes. They’re Holy Grail-status products for many a-beauty blogger and come in a wide variety of colors (8 on Tarte’s official website, but many other colors are released as part of LE sets.)

Each blush costs $25 USD and contains 5.6g / .20 Oz of product. Tarte prides itself on its product composition and these blushes are made with amazonian clay, beeswax, vitamins C and E. They do not contain mineral oil, parabens, phthalates (how do you pronounce that?), sodium lauryl sulfate or synthetic fragrance. They are also cruelty free.

Color Accuracy:

Tarte describes Tipsy as a “coral.” I’m inclined to agree. It’s a very pretty, pink-undertoned coral both in the pan and on the face. You can view their product images on their site – they’re quite good and true-to-color. Great job Tarte!

Tarte Tipsy Unblended (Left) and Blended (Right)


Now, like I said above. Every single time I swatched this in-store it was not as pigmented as I wanted it to be. I’m starting to think these don’t like air – because the one I purchased for myself swatched completely differently than the ones on display. Even in the swatches above, you can see that the unblended and blended swatches are almost identical in terms of pigmentation aka: really strong.


Because the pigmentation on these is so strong, they could be a pain to apply. Luckily, Tipsy blends and layers well. It lets you go super sheer or REALLY bold if that’s more your taste. I’ve applied it very sheerly below (my preferred method of wearing it.)

Tarte Tipsy Clay Blush Applied

This is my go-to barbie color now. I wear it when I want to feel super girly but still indulge my love of coral.


Yes, I did wear this for 12 hours for the sake of a thorough review. Yes, I have dry skin but oily cheeks. And no, it didn’t wear for 12 hours. Lightly applied it went about 6-7 on me, not too bad. Applied like the dickens and it made it to 9. So, I think it’s a good long-wearing product but not worthy of the 12 hour claim. Then again, we have 24 hour eyeshadow now so I feel like the rules on legitimate wear-claims are being thrown out the window anyway.


I LIKE Tipsy. It’s a beautiful color, applies nicely, wears well and has a great skin-healthy formula.

Value: 4/5

You get a fair amount of product but yes, it is a lot more expensive than other blushes.

Packaging: 4/5

Utilitarian plastic. It’s not superb but it does its job.

Color Accuracy: 10/10

Thank you, thank you, thank you!

Pigmentation: 10/10

It’s very well pigmented!

Application: 8/10

Definitely tread lightly if you’re paler or only have a full-blush brush.

Wear: 8/10

Doesn’t live up to the 12 hour claim (on me!) But it is still VERY long lasting.

Overall: 88% (B+)

So, have in-store swatches ever misled you?

<3 EA

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15 Responses to Tarte Amazonian Clay 12-hour Blush in Tipsy – Review and Swatch

  1. Wow! This shade is gorgeous and it looks so lovely on you, girl! LOVE the lipstick as well. What are you wearing?
    dani@callitbeauty recently posted..The Lipstick Bandits Do Summer Brights!

  2. Larie says:

    I used to have this, but sold it. I don’t know what it is…coral blush just doesn’t wow me, for whatever reason. It goes perfectly with your lip color in that photo, though!
    Larie recently posted..To Brighten Your Day

    • Eden-Avalon says:

      I’ve always preferred peaches and corals but this was even too pink for me at first. It’s grown on me over time.

  3. What a gorgeous shade, I need this! Sadly they are not available in India yet!
    Ankita Chaturvedi recently posted..MAC Pearlglide Intense Eye Liner Crayon Undercurrent : Review, Swatches and Photos

  4. love your new blog layout Ava! ~♥ The same goes for the blush! It’s the first time I read about Tart and I like the imprint! As for the color, it gives your cheeks a really fresh and youthful flush I think. I would love to see it more build up too though :D
    ねこちゃん recently posted..Can someone teach me how to love this city?

  5. btw, I gave you a short explain on why I didn’t like Moscow too much in the reply to your comment ~
    ねこちゃん recently posted..Can someone teach me how to love this city?

  6. Lilit says:

    This is one of my favourite blushes, such a gorgeous colour but I mainly wear it in summer when I have a bit more of a tan as it applies too pigmented on my pale winter skin. PS – loving the bright lippy!
    Lilit recently posted..Weekend FOTD with SHE

  7. Now that’s pretty!! Oily cheeks make for a dewy look so don’t complain!:P
    Red Lips, Black Hair recently posted..Sephora Collection Microsmooth Blush Duo – Tea Rose Tickle

  8. Shivani says:

    you look so pretty in this. xo
    Shivani recently posted..Review | LUSH Coconut Deodorant Powder

  9. OMG I LOVE IT!!!!!!! This is the perfect blush for you and I think it would work for me as well… Thanks for your awesome review!!! I’m totally getting this :) ))
    Maryam Maquillage recently posted..Exclusive Gifts from Mont Bleu

  10. Stacey says:

    I think coral looks awesome on you Eden! And I love the lippie too.
    Stacey recently posted..Dior 401 Saint-Tropez & 231 Bikini

  11. Toya says:

    I desperately wanted a Tarte Amazonian Clay Blush due to all the hype, but recently I found out that one of the first ingredients is Lanolin, which is derived from wool, which I am allergic to :( So, I’ll never own one of these myself, but I can live vicariously through other bloggers! This shade really looks gorgeous on your skintone, and I’m so glad you gave it a chance because it seems well worth it!
    Toya recently posted..June Lemmings, or: When Being an Adult is Kind Of a Bummer

  12. sara says:

    You look super pretty! <3 I love the swatch. Tarte blush is on my list :D
    sara recently posted..Garnier Skin Naturals Oil Control Fairness Cream – Review

  13. ailah says:

    I was the same way as you and didn’t buy any of these because I didn’t like the pigmentation when I went to the store. But like you I ended up buying one anyway lol. This color looks gorgeous on you, so pretty!

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